Electrifying Canada Logo

The race to net zero is on.

If Canada wants to lead, we must accelerate electrification.

Electrifying Canada is here to guide the way.

Vision & Mission

Our vision is a future where widespread electrification enables an affordable, resilient, and clean energy system that powers Canada’s economy.

Our mission is to convene a diverse task force including industry, organized labour, Indigenous groups and civil society that work to accelerate end-use electrification and the buildout of net-zero electricity systems.

Our activity streams

Research & Analysis 

We develop qualitative and quantitative analysis to advance net-zero electricity system planning and pathways to meet end-use electrification.


Public Outreach

We engage in outreach and communications efforts to increase awareness and buy-in for widespread electrification amongst policy makers, businesses, and local communities.  

Developing Policy Frameworks

We develop policy frameworks to address key barriers to accelerated electrification and net-zero electricity system buildout. These policy frameworks consider climate mitigation and adaptation along with the economic, competitive, and job benefits that widespread electrification will unlock.

Enabling Collaboration

Coordination, convening, and partnership building are essential ingredients to understanding and realizing the buildout of a modern electricity system. As a sustained forum, we facilitate partnerships, knowledge sharing, and policy development amongst industry, labour, Indigenous leaders, civil society, financial institutions, power producers, and system regulators.

Key targets


Electricity demand increases as 60% of new light-duty vehicle sales must be zero emission


Canada has set a target to achieve a net-zero electricity grid


Canada is committed to reaching net zero across all sectors

Join the movement to speed up Canada’s electrification journey.

Partner organisations

BMO logo
Cameco logo
Canadian Climate Institute logo
Canadian Nuclear Association logo
Canadian Renewable Energy Association logo
Dunsky Logo
Electricity Canada logo
Energy Modelling Hub
First Nations Major Project Coalition logo
Hydro One Logo
Innergex logo
Institut de l'énergie Trottier
IISD logo
Ivey Foundation new logo
Marine Renewables Canada logo
Net Zero Atlantic Logo
Ontario Power Generation logo
Pembina Institute logo
QUEST logo
RBC logo
Rewiring America logo
RioTinto logo
Scotia Bank Logo
Teck logo
Trottier Family Foundation logo
Waterpower Canada logo