Carrie Croft

Carrie Croft is a Senior Director at Temple Scott Associates (TSA) and acting Vice President of Public Affairs at the Transition Accelerator.

Carrie provides strategic communications and government relations counsel. She specializes in developing and executing external communication strategies to raise visibility, influence target audiences and shape the public environment.
With over 15 years of experience working with major brands, governments and associations, Carrie has a unique experience to draw upon when assessing clients’ needs and crafting strategies that exceed expectations. Before working at TSA, Carrie was Senior Director of Communications for the Ottawa Senators, after several years leading Canada Soccer’s public relations efforts for the National Sport Organisation (NSO) and the FIFA Women’s World Cup Canada 2015. She served as the media officer for Canada Soccer’s Women’s National Team from 2015 to 2019, leading communications for major events, including the 2016 Rio Olympic Games.